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Coca-Cola Tết 2018

Published during the Lunar New Year, Vietnamese people gather together with their family to talk about old memories and their hope for a bright future.

I am honored to be working with Coca-Cola on designing the holiday packaging for 2018.

The highlight of this design is golden swallows because as a symbol of Lunar New Year, it represents wisdom and prosperity.

Sketch stage

Final work

Client: Coca-Cola Viet Nam
Agency: Wildfire Brand Consultancy
Creative director: Tony MantraMaker