I chose to craft a little book detailing the process of how my colleagues and I at Ki Saigon worked on the Pepsi Tet 2024 packaging design project.

In this second book, I delve deeper into my personal reflections on a specific sample illustration that resonated with the group. While it may not be an official packaging illustration, it exemplifies my typical approach when given any advertising packaging project. By printing and storing hand-held booklets, I enhance my ability to visualize the illustrations created over time, striving to improve with each new project.

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